Our work over the next year included implementing more strategic ideas across different platforms including social media, vehicle graphics design / printing/ installation for buses of different categories. We helped Airlift expand to more cities, and develop a brand persona befitting a business leader in every way.

Our creative leads’ work experience includes strategy and design for multinationals including Coca Cola, the country’s leading brands and new business at Orient McCann Erickson. Innovative plans based on public-private partnerships for brands.

Campaign design for Coca Cola (Fanta), at Orient McCann Erickson. Strategy and design work with the brand’s top management.

NRB Designs created a digital presence for a locally owned and operated franchise Midas of Huntington in New York.

We started out with creating social media profile and content creation that included posts and ads design for the location, services, team and special offers/promos etc. We also included original videos on-site.

The social media advertising helped Midas of Huntington reach a highly targeted local audience in thousands and generate exponential leads regularly. Local SEO for the brand has brought in more leads and collaborations that with the Midas team’s efforts have helped them increase their positive reviews everyday. They have recently won the top most 5-star Google reviews award in their region.

Our efforts to engage with the Huntington community and participate at local events has helped the brand connect with online forums and expand their outreach in their areas of choice.

Living Well Essentials Spa is a med spa in New York. NRB Designs started working with LWES at their 6^th annual grand launch. NRB Designs presented a relaunch strategy for the business to an expanded audience across New York. The first event attendance was three times the number of expected attendees.

Our strategy transformed the brand into a well-recognized brand in New York, with huge brand awareness.

Our short-term and long-term strategic plans brought the med spa huge success in terms of new customers, a wider audience and consistent leads.

NRB Designs, created a unique and authentic brand identity around the business’s purpose, vision and values. We profiled the audience segments according to the spa services and seasons.

We used social media and search engine marketing (PPC ads) to raise brand awareness and event promotion.

We re-developed the website to maximize its potential, carefully crafted the social media presence, conducted influencer networking, managed the search engine optimization and search engine marketing to bring the more success to the Spa. NRB Designs collaboration with the Spa’s cooperative and proficient administration team, initiated numerous daily queries and expanded its customers and audience base exponentially. We have conceptualized various events and promotions for the Spa as well that have led to press coverage, and TV show appearances.

NRB Designs was working for ITA, one of the biggest educational and teachers training NGOs in Pakistan, with a branch in UK. NRB Designs created a brand strategy for ITA that enabled them to reach their audience through innovative ways. We updated their information sharing platforms, so they could interact across distances and audience segments with ease and efficiency.

We developed different touchpoints including interactive CD presentations, an updated website. Our most innovative idea for them was teaching modules on a CD for which we worked directly with the UNESCO project manager, at their headquarters in Paris, and the ITA team, for the project.

We composed the modules as a website in HTML on a CD. This method brought down the cost considerably and allowed for quick modifications by the client themselves, and the modules were easy to use for the trainers and the trainees. This was a website content management system before the advent of CMS as we know it today. The menu had different colors tabs for each module. We received great appreciation for our work from both the teams at UNESCO and ITA.

In the early 2000s, LUMS introduced many new undergraduate programs and wanted a rebrand strategy.

LUMS was already working with some of the most distinguished advertising agencies in the country. NRB Designs presented an innovative strategy and plan to update their touch points to create a unique appeal to their target audience and portray the distinctiveness and authority of the institute as a leading education provider in the country. Our strategy included innovative ways to reach out to the students, creating a cohesive brand identity, strong messaging, updating content and visuals vocabulary.

Our strategy was implemented across all touch points including an online newsletter, a first of its kind brochure for LUMS, a unique brochure design for all of the undergraduate programs, with a consistent brand identity. These designs and brand assets became a bench mark for all the marketing in the years to follow.

Based on our initial work for the marketing department, all other departments at LUMS, including the Rausing Executive Development Center (REDC) and Entrepreneurship Small and Medium Enterprise Centre (ESMEC) reached out to NRB Designs for their branding needs as well. We also had the privilege to design the first ever comprehensive brochure for LUMS to be presented internationally. We had the honor to design the logo for the Suleman Dawood School of Business. One of the best and top most business institutions in Pakistan and Asia.

Our strategy and design has provided LUMS with a cohesive brand messaging that impacts its audience, and all stakeholders including investors, the National Outreach Program students and organizations. A brand identity that has been showcased across all the local and international platforms over the years.

Scafe Bistro offers an unmatched culinary experience curated by internationally qualified and renowned chefs from all over the world.

Our strategy was to rebrand the business in two separate categories and service offerings, the restaurant and the cafe. We categorized the target audience, created alignment between the brand and customers’ values through strong messaging, a vision, and a purpose. We developed new touch points, regular promotions and advertising campaigns. .

Our focus was to create brand awareness and identity that appealed to the audience and build loyalty and trust by sharing customer experiences and testimonials. We interviewed the leading chefs to lend authenticity and promote the unique perspectives and cultures the brand brought to its audience.

We increased the social media following to thousands of new followers in a short time, organically